Founded in the sun-bleached desert lands of Albuquerque, New Mexico, in 1998 by Jadd Shickler (also of the band Spiritu) and Aaron Emmel, the imprint MeteorCity had its humble beginnings supporting a genre of underground rock that, to date, finds kinship among relatively few listeners. The two were new to underground rock. I recall interviewing Shickler years back and he told me that people would ask him if his online store, All That’s Heavy, would be stocking the new Orange Goblin album, and he said, “Yeah, of course!” and
promptly set about to discover who the band was. 1998 was, if nothing else, a long time ago.
Along the way, though, MeteorCity became inextricably linked with All That’s Heavy and eventually with the much-missed StonerRock.com, becoming one of the most important heavy rock imprints of the post-Man’s Ruin era. Starting with the first Welcome to MeteorCity compilation in 1998, Shickler and Emmel helped establish what stoner rock became in the wake of Kyuss‘ demise, and albums released from Nebula, Solace, The Atomic Bitchwax, Blind Dog and Eternal Elysium provided a model for bands and other labels alike.
In 2007, Shickler and Emmel said goodbye to the label they started and the scene they helped found, selling the site to Dan and Melanie Beland, who had previously taken over All That is Heavy (now with the full “is”) in
addition to hosting StonerRock.com. Their farewell came in the form of another comp, this time the three-disc …And Back to Earth Again — for which I was fortunate enough to have contributed to the liner notes, and which was less an inflation of an ego and a “look what we did, how important we are” than a “I can’t believe how lucky we were to put out so much good music.”
Shickler and Emmel, who were admittedly burned out on the genre, went on to other work, and Dan and Melanie embarked on a string of incredibly strong releases, effectively revitalizing MeteorCity and declaring in no uncertain terms that a new generation of the heavy underground was rising to the fore. Full-lengths by Black Pyramid, Elder, Snail and Freedom Hawk (among others) demonstrated that not only was there life in the style, but that the label had its ear to the ground when it came to finding bands and choosing which acts to highlight.
Adopting the ethic of taking on acts with strong self-releases and bringing them under the MeteorCity fold, the imprint released CDs from SardoniS, Egypt, Valkyrie and Dead Man (again, among others), and though StonerRock.com met its demise at the end of last year, the enterprises
of MeteorCity and All That is Heavy have continued on into 2011, with the label re-releasing the self-titled debut from Boston duo Olde Growth, the second album from New Keepers of the Water Towers, and most recently, a compilation of vinyl-only and previously-unreleased tracks from Black Pyramid called Stormbringer, with more expected before 2011 is through.
The inevitable question, then, is where to start. If you’re new to the label or maybe have a couple of the discs you picked up along the line, which in their catalog are the most essential releases? Well, here are my picks…
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